Raising the profile of a rare disease and embedding a pharmaceutical therapy is not for the faint hearted. True professional sales teams are part of the thought-community. They have solid working relationships with key opinion leaders, clinical talent, technical experts, and peer influencers.

Knowing who all these people are, and developing productive relationships with them, is a tricky job, but one your rare disease sales teams should be doing.

Your sales professionals need to know everybody. And they need to understand exactly how to work with each of them.

At Omni Tech Medical, we help them through this maze:

• An opinion leader can be a thought leader, if they study or advocate for a debated topic
• An opinion leader can be an influencer, if they are relatable and public facing
• A thought leader can be an influencer too, especially on the level of advisor and good acquaintance
• One person can be all of these things, if they are experts in the topic, active professionally with it, and enjoy sharing with colleagues and the public

Using a variety of tools, we at Omni Tech Medical help them do it! Strategic engagement for rare diseases is something we know.

Let’s talk about your projects. Get in touch to chat about implementing effective L&D solutions. We are great listeners, and even better problem solvers.